These communities such as: intellectually and physically challenged, immigrants, veterans, and refugees are normally neglected because they may require extra training or accommodations, however, they have key attributes like passion, commitment, and reliability that are extremely hard to find in the hospitality industry!
Hence, we decided to make REGRUB a very inclusive workplace, and BOOM, our employee engagement, turnover, and performance changed dramatically overnight. Staff were excited to come to work and fully engaged with our mission, and our internal culture took a great turn!
This is when my EUREKA moment came, I realized I needed to find a way how to digitalize the training experience so business could operate smoother, but also so these communities could have access to this training information.
So this is why NIDUM was born!